Created in 2011 by
an industrial designer
PROOÜ was created in 2011 by the industrial designer Joan Esteve together with Joan Bonmatí. Early 2019, both Joan decided to take a step back for personal reasons. The Magliamo team, who used to be a happy PROOÜ customer and vivid fan of the products, decided to get involved with the brand and take the lead for developing new products and give the brand a broader chance.
Elegant and Comfort
PROOÜ shoes combine the style of elegant shoes, functionnal with the comfort of sneakers. Prooü sneakers are inspired by vintage cycling and handcrafted in Barcelona by Orestes Ribó, one of the last master cycling shoemakers in Europe.
Premium Leather from Spain
For the shoes we use Premium Leather from Spain. Leather is still the ideal material for shoes, it provides high comfort, good elasticity and is very resistant. We have been investigating the option to use Vegan leather and other ‘sustainable’ materials, but the more we read about it, the more we realized that leather is still the best option. And that these synthetic materials aren’t that sustainable and good for the environment.
Throughout these years, Joan Esteve develops projects with natural materials. He made breathable shoes thanks to its holes and natural quality materials. Our shoes are handcrafted with a recycled tire sole to improve the grip and help sustainability.
We use recycled car tires for the soles. The car tires are ideal as soles, since they are very sturdy and non-slip.